London-based cycle clothing brand Vulpine has entered administration. The news was confirmed in an email send this afternoon by its founder, Nick Hussey, to investors in the business.
It is with intense sadness that I have to inform you that Vulpine is insolvent, and I have had to take the extremely difficult but essential decision to place the company I founded into administration, under UK law, hence my unusual formality.
Two Partners from RSM Restructuring Advisory LLP will be appointed administrators next week, after a special resolution was passed yesterday by ‘A Shareholders’, who are able to vote. Once appointed the Administrators will have full control of the company and I will no longer be able to make any decisions.
We have done all we can to finance the company. The late arrival of the majority of our Spring Summer 2017 stock put us in a more difficult cash position. Thus we sought to raise investment again through crowdfunding. But this did not gain the necessary momentum to complete, likely due to the very poor trading figures of the last financial year.
Thus we pulled out of the Crowdcube attempted raise and began contacting previously interested investors and potential buyers of Vulpine, plus a raft of new contacts.
Whilst there was strong recognition of the brand, and initial verbal interest, none have produced offers or ongoing due diligence, and communication has stopped. It is highly possible that, having seen our precarious financial position and the complications of doing a fast enough deal, they are waiting to pick the business up in administration instead, if any deal is to be done.
Vulpine’s brand and business structure remains relatively undamaged at this point, and any acquisition via administration would see the highest potential value to all stakeholders if conducted as quickly as possible.
The proposed Administrators plan is to try to sell the company’s assets, such as brand, goodwill, database & website to maximize realisations for the benefit of creditors and potentially shareholders.
You can contact Robert Young at RSM for advice on this process, or if you believe there may be an interested buyer: robert.young [at] rsmuk.comI cannot offer financial advice, and I encourage you to seek your own, but if you qualify for EIS status, you should be able to claim significant Loss Relief on top of your Tax Relief.I wish you all the very best.
Ride well.
More to follow.
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253 comments
Do you have a link please?
https://beta.companieshouse.gov.uk/company/07211640/officers
http://www.rightmove.co.uk/house-prices/detailMatching.html/svr/3114;jsessionid=0E79DA64664E58BB3E605C059244C283?prop=44123487&sale=89280156&country=england
Does this mean we dont know where he lives...? Now thats a crying shame!
You're getting more than a bit odd now.
Depends if any loans were secured on it.
Shouldn't he update Companies House of his new address if he moved in Dec 16?
Well done on making money, each to their own but even Facebook can't do anything about your size...I'm sorry!
@Fixie Girl
While Nick's movements and motives are being analysed by you in fine detail, it's perhaps fair to enquire of you - why the extreme interest? You even appear to have set up a Twitter account @fixie_girl with the express purpose of dishing the dirt on Vulpine. Who are you, and why the fixation?
Also like how the photo on "her" twitter profile is a crop from a stock image... http://www.gettyimages.co.uk/detail/photo/happy-young-woman-holding-a-bl...
Hope you like my real pic. Taken a few years ago now. If you notice I look like the stock pic which was in fact sent to me by a colleague who joked that I was moonlighting as a 'model'..
The bio is real and I have real friends following this and my public Twitter accts. Willing to put your true details online? I guess honesty isn't your real name but I could be wrong.
Very nice photo. Better than a dodgy crop of a stock image. I find things like that are usually red flags for fake accounts. I mean if you really don't want to have something there why not just leave it blank? Surely you can see how that may cause some people to question your motives?
Anyway as with things on the internet it's better to view everything with a level of healthy scepticism.
If you look I have been active on road.cc for many years. I dont wish to use my personal account on Twitter to highlight the issues at Vulpine because I don't have to. Ditto the avatar.
Should I fear doxing now?
I had my earlier posts deleted by Tony where I thought explained why. I met Nick at the beginning and I disagreed with his motivation. I called him out on this and from memory we even had a few arguments on this forum too.
When I saw what happened 2 weeks back I had a bad feeling and I did some digging and what I found truly shocked me. It isnt just me who saw what was wrong at Vulpine, Bikebiz, The Times and others sites took a similar view and published their conclusions. Which are broadly the same as mine. I work in a broadly similar business so its relatively easy to find this info by the way.
I have nothing to gain from this either way. I liked a lot of what Vulpine did, hell I even bought some kit. My Harrington is one of the first and I do think far better than later iterations.
Bottom line, I am genuinely angry that someone has gone out of their way to be reckless with other people money to prove a point, the company under his leadership has lost over £2M of investors money, while enriching himself at their expense. At the same time his bad decisions will be felt in the cycle clothing market when 1000's of products hit the outlet shops hurting other brands unfairly, when others try to raise funds and so on.
Knowing Nick I am sure he will we surface soon and no doubt play the victim again. I guess you all know him on Twitter?
BTW I was being ironic about the house and his 'movements' which I should have been clearer.
I think that the title of president is rather losing its cachet, nowadays...
Perhaps Nick can raise the capital he has a "gift"!
And where is Tony? I would argue that he has his proof from multiple sources now.
It doesn't "sound like at least one of the staff had shares in the company" one of 'em did buy shares in the Crowd Cube offering, on the same basis as Kadinkski. I did mention that some way back.
Some of you seem to be labouring under the misapprehension that road.cc is some sort of business news website doling out investment advice on cycling companies. We're not.
Buying advice road.cc is qualified to give:
Buying a Vulpine jacket? - Yes
Buying Vulpine? - No
Our interest in Vulpine pretty much begins and ends with their products - which by and large were very good. When they were raising money on Crowd Cube we reported it - it was interesting, ditto Le Col - ditto Huez. I'd have to say that if you were making investment decisions on the basis of our news stories about Vulpine… well.
You invested in the low five figures but were prepared to lose it so no biggy? Can I have your job for a while?
So what if it is personal?
At least there's a counter-narrative to the anodyne first page of 'that's a shame: such a nice man/cool company/but my pocket fell off' waste of cyberspace.
Also, exactly how do you suppose the truth does come out in these stories? Do truth fairies eventually sit down with someone connected in a pub, or give the scoop to the FT? Or is it that enough people get angry about it to do some digging, and highlight other sources that took a similar line, and someone can be arsed banging the drum loud enough for it to break into the mainstream?
You might not be personally affected, or motivated to do anything: great. But the world would be a far, far shitter place if only people who'd been personally wronged got angry and motivated.
Hi Fixie Girl
I'm enjoying my Saturday. Eating popcorn
Agree Tony. It is a case of caveat emptor.
Perhaps it would be useful lesson to carry a follow on piece when all the facts come out and the dust has settled. I hope that there won't now be a negative impact on raising funds for the likes of Le Col and Huez.
Pete B
Come on Tony, this is still a cycling story. There's loads to go on:
Was Sir Chris Hoy an investor and what does he make of all this?
Why the Hoy/Vulpine partnership end? I was unaware that it had and now realise that the Vulpine cycle kit I have (bought in sales obvs) is actually all Hoy/Vulpine.
Were August Cycles ever paid for the 2 £10K vanity bikes? No sign of them on the A.C. website.
Where's the money?
Well said
And what happened to the directors. ?.
I re-read Road.cc's previous coverage on Vulpine's fundraising...it would be wrong to say Road.cc did anything wrong, made any recommendation or wrote anything they can't back-up. However, if in this story Nick Hussey is Donald Trump...then Road.cc is Sean Spicer! The pieces had no objectivity, low on sound bites and full of propaganda!
Thanks for getting back to us RRR, glad that you have been paid for what would appear to have been a labour of love. I raised the question as from previous experience in a specialist, niche market (craft brewing), there are plenty of charlatans out there who are very tardy over paying for goods/services. Which as you have stated can have a real negative impact on small businesses.
Keep making beautiful bikes
I could understand the first part if the insolvency was down to outside issues, not internal suspect business practise.
second part makes Nick sound like a modern day Jim Jones.. Just dont drink the cool aid?!
I aways checked Vulpine stuff out and checked out Rapha stuff at the same time.
Let's just say I have over 20 items of Rapha clothing and zero Vulpine.
I wanted more daring road stuff and not commuter stuff. The Hoy Vulpine gear looked OK but it lacked something.
Rapha and Morvelo for me moving forward.
I'm one of the unfortunate 588 investors in Vulpine.
I would vent my spleen on the investors forum but Nick Hussey had that shut down on Friday afternoon so I've got to do it here - I hope he's reading.
He may have created nice gear and have been passionate about his product, and cycling in general , but I feel that he's not been quite as honest and transparent as he would have us believe.
He's taken less than two years to squander the money I gave him during the first round of crowd funding and he then had the nerve to come to me again to ask for more with exactly the same pitch as the first time - Adidas and Nike are knocking at the door, in five years time we'll all be cycle clothing fat cats. Whilst telling me this he knows that the company is going down the tubes.
Just a couple of months ago the company celebrated it's fifth birthday and Mr and Mrs Hussey rewarded themselves with two bespoke bicycles, some of which was paid for by me and the other 587. Can I have yours Nick? It won't cover my lost investment but it would make me feel better.
Rant over.
Talked to a newish staff member today. The small business worked well and when they got the cash and doubled the workforce, ordered the stock the numbers were never correct. Nick stepped down from day to day at this point also
There is a load of stock ready with no cash to pay the final installment.
Sad for a cool company
582 people just lost their holiday fund thru mismanagement
https://www.crowdcube.com/investment/vulpine-19885
http://fantasyequitycrowdfunding.blogspot.co.uk/search?q=+vulpine
the truth is in their 2016 accounts. prokected loss of 224 k.
FILED losses of 770k on a turnover of 1.3 million.
How is that even possible!
I'm another investor, who's lost a couple of hundred quid. Only invested as I always felt that it was worth a small gamble on a company and products that I really liked. Aways felt Nick was really passionate about the company, product and cycling in general, so was happy with any risk.
To be honest I feel more sorry for Nick than I do for myself. I haven't lost much and I really like the Vulpne kit I've got. More sorry that I maybe won't be able to buy any more in the future.
Not sure whether I've been conned, but in the recent video featuring Nick and his Wife, they stated that she had given up her job in the television industry to help run part of the company so I kind of thought that the business was set for growth this year. In any small business cashflow is always a major issue and it looks like this was partly the case hear. The problems last year burnt a lot of the investors cash. The wholesale route they took was clearly a major mistake and meant the money they had couldn't be used where it was really needed, in creating new markets abroad and paying for new season stock without being on the brink of running out of money.
I've also just bought a Harrington Jacket in two sizes, the small one I want to keep -The other, it looks like I'm stuck with, as now the companies in Administration I don't think they will except any returns. Maybe I'll keep it for when I get old and fat.
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