Sports drink producer Gatorade has unveiled a patch that calculates how much sweat you produce in a workout and measures sodium loss to help you maximise your performance and avoid cramping or dehydration
We first caught wind of this back in November 2019, when Gatorade said the GX Sweat Patch would be available in the summer of 2020... and a few months later than planned Gatorade's first wearable device is finally here, allowing athletes to perform a scan after their workout using Gatorade’s app, Gx, to reveal their personal sweat profile.
The single-use patch is designed to measure the fitness and hydration levels of athletes and creates a sweat profile. This profile is said to help the Gx app calculate your sweat loss, sweat rate and sodium loss for a workout. With access to this data, you can personalise your hydration strategy for your individual needs.
Gatorade says this allows the app to recommend how much fluid and electrolytes you’ll need the next time you do the same activity for the same intensity.
The brand recommends choosing a workout that will see you drenched in sweat. “Make sure it’s one you complete often, in a consistent condition, to make the most of your sweat profile,” Gatorade says.
The patch should be placed on your inner left forearm, two to three inches from your elbow crease, before a sweaty smash-fest.
“As you work out, the patch will collect the sweat and route it through two channels that use non-toxic coloured dyes to visualise your sweat results.”
Non-toxic food dyes are used to obtain this measurement.
To complete an accurate test Gatorade says the workout needs to last 30 minutes or until the patch is partially full.
Straight after completing your workout, the sweat patch can be scanned to access your personalised sweat profile. The Gx Sweat Sweat Patch is only scannable via the Gatorade Gx iOS app.
“With this sweat profile, Gx can provide more accurate hydration recommendations and help you have better preparation and recovery.”
If you repeat the workout in the same conditions you can reuse the profile, with no need to wear another patch, Gatorade explains. However, for different types of workouts or the same workout in different conditions, a new sweat test will need to be completed so the Gx app can tailor results specific to those workouts.
A pack of two costs $24.99 at www.gatorade.com. We're looking into UK availability and will update you when we get a reply.
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10 comments
I think I've already got one of these. Only it came as standard equipment, free & self-recharging, not an optional extra @ $12.50 a pop. When my hydration is sub-optimum I get an automatic notification to drink water. I believe everyone whose ancestors evolved on the plains of Africa should have one.
This is just a product created by Snake Oil salesmen to help them sell more Snake Oil. Some critical assessment of the product's claims and those of the hydration industry in general would be useful.
I've always found Potassium and Magnesium levels being low caused cramp, not sodium. Home made or commercial sodium rehydration drinks without those never stopped cramping for me.
I'd ask if it has been tested on English batsmen in the hot sub continent but they never bat long enough to find out.
Pretty sure if I wore them they'd default to 'really f*cking sweaty' within minutes, but I'm an outlier in that respect.
I once had a gym attendant put a 'caution, wet floor' sign next to me halfway through an hour on a static trainer
Exactly the same happened to me a while back at the gym. Didn't know whether to be proud or embarassed!
I think they should launch a Gatorade tooth counter. One botle Gatorade contains a 34 grams of simple sugar.
I don't think you speak marketing. A few pointers:
Energy is good whilst calories are bad.
Sugar is bad but "fuel" is good.
And so on.
And your smartphone reminding you to drink more "fuel" and keep your carb intake up is very, very good - for Gatorade sales (and data harvesting).
Another toy for those with more money than sense!
See here.